Takamine

American Idol winner and Takamine player Chayce Beckham recently returned to the Idol stage to deliver a strong live performance of his recently released single "Till the Day I Die", and to remind America just exactly why he won. See the backstory here.

Named the “Next Big Thing” by Music Row, “Artist to Watch” by “PopCulture”, and “Full Fledged Country Star” by CMT, Beckham taps his talent for true-to-life songwriting and trademark, blues-induced vocals for the whiskey-soaked ballad "Till the Day I Die".

Ryan Seacrest, along with Idol judges Katy Perry, Luke Bryan, and Lionel Ritchie took Chayce’s return appearance as an opportunity to present him with a certified RIAA gold/platinum award for his self-penned, breakthrough single "23", the captivating, autobiographical song that first revealed Beckham as the real-deal, racking up 238 million on-demand streams (and counting) in the process.

For the live Idol performance, Chayce chose to employ his OM sized, thermal-spruce topped, solid ovangkol back-and-sides CP7MO TT with custom, name-laden ebony fretboard. Beckham’s first Takamine was a rosewood back and sides EF360SC TT that he purchased from Guitar Center Hollywood during the early stages of the Idol competition. The thermal spruce-top dreadnought served Beckham very well as he would eventually take home top honors.

Turns out, such make-or-break live performances are exactly what instruments like the CP7MO TT and EF360SC TT are designed and built for - and why the Takamine logo is such a common sight on live-performance stages worldwide.